This Is Why So Many Organizations Give Up on DIY Podcasting

Would you hire your plumber to repair the electrical panel on your house? Or “do it yourself” even though you don’t know a circuit from a solenoid? Of course not! For that same reason you shouldn’t entrust your podcast production to an amateur. DIY podcasting is more trouble than it’s worth.

Producing A Podcast is Harder than it Sounds

Many of our clients come to us after trying their hand at DIY podcasting or by working with a vendor that does not specialize in podcast production.

They find themselves struggling with the technology and end up with a podcast that sounds terrible and ends up costing more time and money than budgeted. Our clients who have tried DIY podcast production say the same thing: It’s a frustrating process that yields unsatisfactory results.

And don’t forget that a poor-quality podcast reflects your brand and can damage your credibility.

DIY Podcasting – A Cautionary Tale

A nonprofit wanted to make their show more sustainable and cost-effective by producing their podcast in-house. They had a person on staff with some technical ability, so they purchased some audio software and recorded an episode using the same online recording platform and headsets that we use. However, not knowing what they were listening for or how to correct it, the recording was riddled with heavy breathing and sound distortion. 

The employee then spent a few weeks trying to edit the audio - without a transcript. Then that person left the company, leaving the episode partially completed. Someone else higher up at the company tried different, more “user-friendly” free software to finish the episode. Three months later, after an incredible amount of effort and stress, the episode was still unfinished. 

They called us and asked us to take over. We immediately generated a transcript so they could communicate their notes, fixed 95 percent of the heavy breathing and distortion (albeit with a great deal of effort) and performed the same high-quality editing, leveling, and sweetening that we always do. 

Finally, the podcast episode was finished, and the nonprofit was able to share it with their audience.

This is a very common tale we hear from new clients. They will often ask an IT professional or in-house video editor to handle the podcast production. Despite their technical ability or experience with media, these people are not audio professionals. Podcast production is a standalone occupation that requires a specific skillset. 

DIY podcasting has pitfalls beyond poor audio production. Another client decided to handle the podcast RSS hosting themselves. They had five episodes up and never realized it wasn’t published on Apple Podcasts. This is the level of detail-oriented care we provide for our clients. 

What You Get with Professional Podcast Production

We ensure your podcast sounds exactly how you envision it – but even better. Our services are designed to make podcasting less overwhelming because we manage the entire process. And we deliver the personal and technical support necessary to develop great podcasts on a reliable budget.

We handle the technology

We oversee all facets of the technology and podcast production so you can focus on creating quality content.

Our studio is outfitted with state-of-the-art recording and editing equipment that streamlines the process and allows us to produce your podcast in a fraction of the time it takes to “do it yourself.”

If you are podcasting remotely, we have you covered with advanced internet/phone connectivity and the best technical support to make your podcast sound pristine. The end result is a podcast that flows beautifully for your listeners.

We’re your partner in this

No need to wonder if you’re doing it right or forgetting something. We are personally invested in your production, and I employ my twenty-plus years of experience in the recording industry to help ensure your podcast is a success.

Communication is a big deal to us. We pride ourselves on responsiveness (which, believe it or not, is rare in our industry).

We do it right the first time

One big benefit of working with professional audio engineers is experience. We anticipate and tackle problems before they become roadblocks.

For example, we know that most of our clients are not professional podcasters, so we provide voice direction to ensure they feel comfortable in the recording booth. Confidently recording a podcast lends an extra layer of credibility to your message.

Ditch DIY Podcasting – For Good

Since 2017, we have helped small businesses, nonprofits, law firms, large corporations and the ad agencies and marketing firms who collaborate with them produce exceptional podcasts that support their long-term goals. Learn more about partnering with us today! Email us at info@volubilitypodcasting.com.

Charles Lipper

Charles Lipper, Founder & CEO of Volubility Podcasting, has been working as a post production audio engineer since 2000 and a voiceover talent since 2005. His love of meeting fascinating interview subjects and crafting compelling stories through audio led him to open Volubility Podcasting in 2017.

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Your Unique Position: How Podcasts Help Mid-Sized Asset Managers Cut Through the Noise